The Less-Technique: Thousands of Niches Right Under Your Nose

When you’re looking to start a new website, you need to know what you want to write about.

You need to have a clear picture of who your targeted audience is. When I talk to other marketers the discussion of monetization often comes up.

How should I monetize my website?

One way of monetization that often comes to mind is the Amazon Affiliate program. The reason is because it’s very easy to use and Amazon offers a huge variety of products to be promoted. Besides Amazon does a phenomenal job at cross promoting. It is also a highly trusted brand and a lot of people turn to Amazon as their supplier when it comes to shopping.

What you will learn

  1. What niche to get into
  2. How to find a product to promote
  3. The less-technique

What Niche to Get Into

I usually like to think in terms of “path of least resistance”. And by that applied to niche research I mean to not overthink the whole process of digging out your own niche.

You need to be smart here. You can’t just pick anything and hope for the best. Hope marketing gets you nowhere. But you also have to be bold enough to pick something and trust in yourself and your research that this will work.

Most ideas and angles never work from day one, you have to grind it for a while until it becomes profitable and you see the results of your work.

It is much like watching a tree grow — It takes a lot of time and investment but once it grows you can be rest assured that it will provide shadow for you when you need it. If you don’t let your tree die, it will provide an even larger shadow as the year goes by.

So, first of all, you want to find a niche.

Here is how you do it:

Go to Google and search for “words that end with less” and you can click around to see what you find.

I’ve already did this for you so you can start by following this link, and it will take you to a list of words that end with “less”.

Share this post below and you will get a list of 650 “less”-words to use.

[sociallocker]accentless
actionless
affectionless
affectless
ageless
agendaless
aidless
aimless
airless
ambitionless
anchorless
angerless
armless
armorless
artless
ashless
asteriskless
aweless
awless
awnless
backless
barbless
barkless
barless
baseless
basementless
bathless
beakless
beamless
beardless
beatless
bedless
beefless
beltless
bibless
blameless
bless
bloodless
blotless
bodiless
boneless
bootless
bottomless
boundless
bowelless
bowless
brainless
brakeless
braless
branchless
breathless
breezeless
bridgeless
briefless
brimless
browless
budless
bushless
butterless
buttonless
capless
captionless
carbonless
careless
carless
cashless
causeless
ceaseless
centerless
chadless
changeless
characterless
charmless
checkless
cheerless
childless
chinless
churchless
classless
clawless
clientless
climaxless
cloudless
clueless
coalless
coatless
codeless
cohesionless
collarless
colorless
comfortless
compassionless
computerless
conscienceless
constitutionless
containerless
contextless
cookless
cordless
coreless
costless
cotterless
countless
coverless
creaseless
crestless
crewless
crimeless
cropless
crownless
crustless
cuffless
cureless
curtainless
cushionless
dateless
daughterless
dauntless
deathless
debtless
deedless
defenseless
depthless
dewless
dimensionless
dinnerless
directionless
dividendless
doctorless
doorless
doubtless
dreamless
dripless
driverless
ductless
dustless
earless
echoless
edgeless
effortless
eggless
egoless
electroless
emotionless
endless
errorless
eventless
exhaustless
exitless
expressionless
eyeless
faceless
fadeless
faithless
fameless
fangless
fatherless
fathomless
fatless
faultless
fearless
featherless
featureless
feckless
feeless
feetless
fenceless
fenderless
fernless
finless
fireless
fishless
flagless
flapless
flavorless
flawless
flightless
flourless
flowerless
flyless
foamless
focusless
fogless
foodless
footless
forceless
fordless
forkless
formless
foundationless
fretless
frictionless
friendless
frontless
fruitless
fumeless
functionless
furless
fuseless
futureless
gainless
garbless
gasless
gateless
gearless
giftless
glamourless
glandless
glassless
goalless
godless
gormless
graceless
gradeless
grassless
graveless
greaseless
groundless
guileless
guiltless
gumless
gunless
gustless
gutless
hairless
haltless
hammerless
handleless
handless
hapless
harborless
harmless
hatless
headless
heartless
heathless
heatless
heedless
heelless
heirless
helmless
helpless
herbless
hideless
hiltless
hipless
hitless
hiveless
holeless
homeless
hoodless
hoofless
hookless
hoopless
hopeless
horizonless
hornless
horseless
houseless
hueless
humorless
humpless
hurtless
hymnless
hyphenless
iceless
idealess
idealless
inkless
innless
intermissionless
ireless
irregardless
isleless
issueless
jacketless
jagless
jobless
joyless
juiceless
keelless
keyless
kindless
kingless
knotless
laceless
landless
lawless
leaderless
leadless
leafless
leakless
legless
lensless
less
lidless
lifeless
lightless
limbless
limeless
limitless
lineless
linerless
lintless
lipless
listless
loamless
loftless
lordless
loveless
luckless
lusterless
mailless
maneless
manless
mannerless
massless
mastless
matchless
mateless
matless
mealless
meaningless
measureless
meatless
menseless
merciless
mindless
mirthless
moonless
mortarless
motherless
motionless
motiveless
motorless
moveless
nameless
napless
natheless
nathless
neckless
needless
nerveless
netless
neutrinoless
nevertheless
newsless
nightless
noiseless
nonetheless
normless
noseless
noteless
nounless
numberless
oarless
objectless
odorless
offenseless
operatorless
opposeless
orderless
outbless
oxygenless
painless
paperless
parentless
partnerless
passionless
passless
pastless
pathless
patternless
peakless
peerless
pegless
penniless
pensionless
peopleless
pileless
pillarless
pilotless
pipeless
pithless
pitiless
placeless
planless
playless
pleasureless
pleatless
plotless
plugless
poetless
pointless
poleless
popeless
portionless
portless
possessionless
powderless
powerless
prebless
pressureless
pretensionless
priceless
printless
profitless
propertyless
pulpless
pumpless
punchless
purposeless
puttyless
quenchless
questionless
radiationless
rainless
rayless
reasonless
reckless
recoilless
regardless
reinless
relentless
religionless
remediless
remorseless
resistless
restless
resultless
rhymeless
ribless
riderless
riftless
rimless
riskless
roadless
rockless
rodless
roofless
rootless
rudderless
ruleless
rumpless
rungless
runless
rustless
ruthless
saddleless
saltless
sapless
savorless
scaleless
scarless
scatheless
scentless
scoreless
seamless
searchless
seasonless
seatless
seedless
selfless
senseless
servantless
sexless
shadeless
shadowless
shameless
shapeless
shelterless
shiftless
shirtless
shoeless
showerless
shutterless
shuttleless
sighless
sightless
sinless
skilless
skinless
sleepless
sleeveless
slipless
slitless
smileless
smogless
smokeless
snapless
snowless
soapless
sockless
sodaless
soilless
soleless
solventless
songless
sonless
soulless
soundless
sourceless
spaceless
spanless
speechless
spiceless
spineless
spinless
spiritless
spotless
stainless
stalkless
stampless
standardless
starless
stateless
stemless
stingless
strapless
stressless
strifeless
stringless
stripeless
structureless
stuffless
styleless
subjectless
substanceless
suckless
sudsless
sugarless
sumless
sunless
suspenseless
symptomless
systemless
tackless
tactless
tailless
taintless
talentless
tameless
tapeless
tasteless
taxless
tearless
tenantless
tensionless
tentless
termless
terpeneless
terrorless
textless
textureless
thankless
thawless
thewless
thornless
thoughtless
thowless
threadless
thriftless
ticketless
tideless
tieless
timeless
tintless
tipless
tireless
toadless
toeless
tombless
toneless
tongueless
toolless
toothless
topless
townless
toyless
traceless
trackless
traditionless
trailless
tramless
treadless
treeless
trustless
tubeless
tugless
tuneless
turfless
tuskless
twigless
unless
useless
valueless
valveless
veinless
ventless
verbless
vestless
vibrationless
vibratoless
viceless
victimless
viewless
virtueless
visionless
visorless
voiceless
voteless
vowless
wageless
wakeless
warless
warrantless
wartless
waterless
wattless
waveless
wayless
weaponless
weariless
webless
weedless
weightless
weldless
wheelless
wifeless
wigless
windless
windowless
wineless
wingless
winless
wireless
wishless
witless
womanless
woodless
wordless
workless
worshipless
worthless
woundless
yokeless
zestless
zipless
zoneless

[/sociallocker]

Now that you have your “less”-word you have the first idea for a niche. Bear with me, it will all be very clear soon.

The “less”-word I picked is stainless.

What Product to Promote

Here comes the fun part.

Now you head over to Ubersuggest and type in your less word. This is where you will find what product you want to research and build your amazon affiliate website around.

A good thing with using Ubersuggest is that it reveals search terms that are from the Google auto-complete, which also means that these are keywords that you know people have searched for in the past.

You will, of course, need to look up the keyword search volume for each keyword but as a starter it will be good to know they are not just made up.

As I type in stainless into Ubersuggest I then found the keyword stainless electric stove. I expand it in Ubersuggest by clicking the word and I got the following list of keywords:

  • amana stainless steel electric stove
  •  24 stainless electric stove
  •  24 inch stainless electric stove
  •  can you use stainless steel on electric stove
  •  electric stainless steel stove tops
  •  cheap stainless steel electric stove
  •  frigidaire stainless steel electric stove
  •  ge stainless steel electric stove
  •  ge stainless steel stove electric
  •  kenmore stainless electric stove
  •  lg stainless steel electric stove
  •  lg stainless electric stove
  •  stainless electric stove top
  •  stainless electric stove standard coils
  •  stainless electric stoves
  •  stainless electric stove
  •  stainless electric stoves reviews 2014
  •  stainless steel electric stove
  •  stainless steel electric stove burner covers
  •  stainless steel electric stove tops
  •  used stainless steel electric stove
  •  white and stainless electric stove
  •  whirlpool stainless electric stove

I can expand on this further, but as you can tell from the first glance there are a lot of great ideas for an Amazon affiliate website here. First you can divide your reviews into different brands like Whirlpool, LG, GE, Samsung etc. Then you can do another section of colors, sizes etc.

A complete amazon niche website for stainless electric stove.

The Less-Technique

The next thing you would have to do in order to complete the less-technique is to research your main keywords. I do this by jumping into my Long Tail Pro software and research the keyword from there.

stainless steel keyword

Since stainless and the electric stove was just the first best keyword I picked, I didn’t really expect it to be a golden nugget (usually you have to look for a while before you find one you really like).

Let’s analyze this keyword together quickly, look at the above image as reference and follow along:

  • Exact Keyword match is looking good.
  • PageRank is decent, sears.com has a PR of 4, which is above the rule of three I use. But a lot of zeroes, which is good.
  • A lot of e-commerce stores are ranking in the top 10, which means that this keyword will be very hard to rank in that position — I’d drop it right here.
  • Site age is very high. Not a good sign, we are looking for less than 7 years in the top.
  • Page Authority is quite high, we want to find a multiple set of sites with PA less than 30.
  • Juice Links are great, very low to zero across all sites.
  • CPC is about $2. which is great if we wanted to turn this into an Adsense site. It also shows that there’s money to be made here.

But overall, for this particular keyword I would not venture further. It has no buying intent into the exact keyword, and we would have to do more research to find out about this. In addition to that there are a lot of pages ranking that comes from e-commerce sites, very hard to outrank since Google tend to favor this type of pages.

Robin Wiman
 

I got my first internet connection in -95 and has been hooked ever since. Here to help indie entrepreneurs succeed. We test what works and what doesn't. Also the founder of Pixelmarketers.

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